MAB4U

marketing & branding 4U

Monday, 06 September 2010


AD4ads

Aggregated Directories 4 advertising

 

AD4ads provides a system whereby like organisations aggregate themselves into a common online website, and advertise that aggregated website to customers.

 


Benefits

  • Shared costs
  • Wide Reach into market
  • High Frequency of contact to potentials
  • Outsourcing, so reduced inhouse pressure on advertising and marketing resources
  • Potential for high ranking on search engines not normally available
  • Leveraging off industry aggregation, and with other organisations not normally available
  • Professional managed online campaign
  • Advertising not always possible due to resource requirments
  • Ideal for small and medium business

The Directory

 

The cornerstone of the service is a online directory which list all the entities, organisations or  businesses.

 

The directory will list these in a region type order, example by state and suburb.

 

By doing so when a customer or potential customer arrives at the online directory (eg. abc.com) they can go straight to the location or suburb they are interested in or close to.

Online Ads

 

An important part of the directory program is the advertisement of the directory in the online media market.

 

the Plus

 

AD4ads+ is a value added service.

 

In addition to advertising the directory in the online media additional media advertising is added.

 

This could be many forms:

  • Free to air TV
  • Radio
  • Outside
  • Billboards
  • Shows

 

 


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